Covered Complementary and Alternative Medicine (CAM) and Chiropractic Benefits — Available as risk-bearing, full carve-out arrangements (via a core benefit, or supplemental rider) and ASO. All services are available `a la carte so we can tailor your product to suit your organization’s goals and your members’ needs.

CAM/Health and Wellness “Affinity” Program—A value-added program that enables you to offer your members discounts on only the specialties you select. Provided alone or in addition to standard covered benefits. Patients pay out-of-pocket for discounted services when they visit practitioners in our network. This program can also offer members substantial savings on health and wellness products such as vitamins and supplements or books and magazines.

With our flexible and collaborative approach, your CAM products can be customized to help differentiate your organization in the marketplace. Our wide range of services include:

  • Eligibility Verification
  • Network Management
  • Credentialing
  • Member Services
  • Claims Processing
  • Utilization Management
  • Data Analysis and Reporting

We also provide up-to-date online resources and tools to help our affiliated health plan members and practitioners better understand complementary and alternative medicine and how it can be successfully integrated with conventional treatment plans. is American WholeHealth’s affiliated health plan member site, dedicated to delivering the “gold standard” in alternative health and wellness information and resources. was the first Internet site exclusively dedicated to providing consumers information and tools dedicated to integrative health care, which combines the best of conventional and alternative medicine. The site features healthy recipes, healthy living resources, and complementary medicine solutions to help individuals increase health and longevity, combat chronic pain, and recover from chronic illness. was awarded “Best Business-to-Consumer Healthcare Site” at eHealthcare World 2000. The site was also named a “Forbes Favorite” for alternative medicine in Forbes Magazine’s Best of Web edition and has also been recognized by Galaxy as the “Top Site” in the alternative health category. is American WholeHealth’s practitioner site, dedicated to any health care professional interested in maintaining an active participation in the alternative health and wellness products and services that AWHN offers to the public. Practitioners gain exposure by having their business practice profile listed in our online database of CAM practitioners. This “Find a Practitioner” database is available to more than 44 million members through AWHN’s extensive relationships with health plan clients, discount card companies, and associations.

AWHN offers health plans and managed care organizations an experienced and dedicated leadership and clinical team, as well as superior member services and marketing support for your CAM health and wellness products.